About us

We want to create a more human business world

At LAJ Global, we are united by the same purpose: create a more human business world.

We see the current challenges as a great opportunity for evolving the way we think and feel about leadership, work, and business.

Our Mission

We help managers to become conscious, agile and influential leaders in today’s uncertain and rapidly changing world. Through our pragmatic programs, they learn to interact more constructively with people across hierarchies, functions and cultures and achieve greater goals together with them.

Our Beliefs

  • We believe we have opportunities like never before. Let’s use them wisely!
  • We believe that when people let go of their sabotaging perspectives, they bring out their best.
  • We believe it is possible to create organizational environments in which everyone thrives: the leaders, the employees, the business, the final customers and the world.

Our Values

  • Conscious Agility: We balance speed and wisdom.
  • Respect for Uniqueness: We recognize each person’s unique value.
  • Partnering for Impact: Together we accomplish more.
  • Responsibility for Growth: We take 100% responsibility for the results we get and learn from every situation.

Meet Our Team

Copy of Copy of Copy of Copy of Copy of Unnamed Design (2)

Myriam Callegarin – Founder and CEO of LAJ Global

Thanks to over 25 years of experience working in and with the multinational corporate world, Myriam understands the complex challenges that leaders and organizations face at practical, emotional, leadership, and business levels in today’s uncertain and rapidly changing times. She has a pragmatic, systemic approach and believes that in order to thrive and build long-term success, companies need to evolve their leadership capabilities and to activate people’s hidden potential. For this purpose, Myriam created the CARx Method and the Leadership Activation Journey (LAJ). As a result, leaders increase their agility, strategic vision and ability to bring out the best in people across hierarchies, functions and cultures, thus transforming their organization.

A certified Executive Coach credentialed by the International Coach Federation (PCC), Myriam has over 25 years of international corporate and consulting experience in Sales, Business and Leadership Development. She worked at Mercedes-Benz in Germany, Singapore and South Korea for 11 years, mainly in International Sales and E-Business Development for the Mercedes-Benz brand in South East Asia, Australia, India and Italy. In 2001 she decided to make the leap to entrepreneurship and started her own consultancy for International Business Development, specializing in Market Entry and M&A. In 2008 she decided to transition to coaching and intercultural training. Since then she has been working with C-level executives, Senior Managers and High Potentials in multinational organizations worldwide. She is fluent in English, German and Italian.

Her references include Mercedes-Benz (Daimler), Porsche, Ford Motor Company, Roche, Chiesi, IBSA, UniCredit, Banca Intesa, E.ON, Luxottica, ReckittBenckiser, World Food Program (United Nations) and several more.

Copy of Copy of Copy of Unnamed Design

Michela Serramoglia – Partner and Head of Global LAJ Coach Training – Certified Master LAJ Coach for French and Portuguese-Speaking Clients

Michela has been on board since 2019 and fully embraces the LAJ philosophy. After getting certified as an LAJ Coach she started working with Myriam Callegarin as she firmly believes that to feel, think and act like a truly influential leader, one needs to lead oneself first. She believes that the LAJ approach provides a powerful map to help managers become conscious leaders, successfully navigate constant change, and energize the business. Michela has over 20 years of international business and management experience. She has a degree in Computer Science with a focus on Biophysics and Robotics. She is an Inner Game Coach (Tim Gallwey), and Facilitator of Quantum System Dynamics Leadership (Danah Zohar Oxford, UK). She is also a Founding Partner at Aware2Be Coaching for Medical Coaching projects.Her references include Coca Cola HBC, L’Oreal Italy, Decade Coaching School, IRCCS Ospedale San Raffaele, Ospedale Policlinico di Milano and more. She speaks English, Italian and Portuguese.

Copy of Copy of Copy of Copy of Copy of Unnamed Design (1)

Sinto Llobera – Certified LAJ Coach for South East Asian and Spanish-Speaking Clients

Based in Thailand, Sinto has been on board at LAJ Global since 2020 and is fully aligned with the LAJ mission. He believes that everyone has a leader within them waiting to be unlocked and considers the LAJ ‘inside-out’ leadership approach perfect to address one of the most needed priorities in the current business world. Sinto has over 20 years of international experience and held leadership positions in Sales and Marketing in various organizations, including Hard Rock International in countries such as Spain, South Africa, Kazakhstan, South Korea, Laos, Portugal, Thailand, Mongolia, Myanmar, and China. He is a Global DISC Master Trainer, ICF accredited Coach (ACSHT Leadership accreditation), PQ Coach (Positive Intelligence), NLP accredited Leadership Coach, Transformative Coach (The 3 Principles). He speaks Spanish, Catalan, and English.

Marina Ibrahim

Marina Ibrahim – Certified LAJ Coach for English and German-Speaking Clients

Marina is an award-winning bilingual (German-English) Cultural Agility, Inclusive Mindset & Global Diversity Coach & Trainer based in the UK and joined LAJ Global in 2021. She believes that companies must develop their leadership capabilities and activate people’s hidden potential to thrive and build long-term success. With a German-Egyptian background, Marina has 25 years of experience in marketing, communication, cross-cultural training and coaching in both corporate and SME environments, having worked with and supported professionals, leaders, and teams of multinational organisations. Her references include Bentley, BP, BMW, DEA, Caterpillar, EMI Music, Kellogg’s, Nike, and PepsiCo.

Marina also shares her knowledge and experience in the Creative Media, Media Publishing, Business Start-up, Automotive, Manufacturing and Marketing as Course Director at the Chartered Institute of Marketing and visiting lecturer at international business schools. Marina is a Professional Speaker, Everything DiSC Trainer, Global DISC & GROWTH 2.0 Coach & Trainer, an ICF accredited Performance Coach, NLP Practitioner, Agile Professional, Systemic Coach & Constellations Practitioner. She speaks German and English.

Copy of Copy of Copy of Copy of Copy of Copy of Copy of Unnamed Design (2)

Victoria Burgess – Head of Customer Experience

Based in Spain, Victoria has been working with LAJ Global since early 2021 as the Head of Customer Experience. Victoria met Myriam in 2020 and was impressed by her passion and drive to help impact the world and its leaders, for the better.

Victoria has been working as a virtual assistant for the last nine years. She believes that since so many business transactions are virtual these days, creating a personal connection with customers is more important than ever. She is passionate about engaging with clients and helping them experience excellent service. Victoria speaks English and Spanish.

Copy of Copy of Copy of Copy of Copy of Copy of Unnamed Design

Katia Triggiani – Strategic Marketing and Business Development

Katia is a powerhouse: results-driven, strategic, structured, passionate and caring. She has over 20 years of experience in marketing and business development roles in international companies including Amazon, Microsoft, Fujistu and Deutsche Telekom. After completing the LAJ program, she embraced the LAJ mission – contributing to making the business world more human. She started cooperating with the founders and supports them to bring the LAJ approach and programs to senior leaders globally who are ready to transform their organizations by connecting with their people at a new level. Katia is based in Munich, Germany and speaks English, Italian and German.