About Myriam Callegarin

Thank you for being here!

I’m the founder and CEO of LAJ global, as well as the creator of the C.A.R. Leadership Model and the Leadership Activation Journey (LAJ).

We help managers in business organizations to become conscious and agile leaders who are capable of activating people’s hidden potential. This helps them to increase employee engagement and performance, contributing to a more cohesive, collaborative, innovative and change-ready organizational culture.

Why I do what I do

In my 20+ years of international corporate and consulting career I have found what people desire the most is being seen, heard and valued for their contribution to their organization. Most people want to feel that their work matters. However, this often doesn’t happen: capable leaders and capable team members fail to recognize each other’s value, and instead of bringing out the best in themselves and others, they bring out the worst. This has a negative impact on both the people and the business results.

Since transitioning to Global Executive Coaching and Cross-Cultural Training back in 2008, I have been helping managers to recognize what they cannot see, including the hidden pitfalls and the opportunities they are not aware of. Through my work I have seen leaders turn their difficult employees into engaged and collaborative high performers, resulting in unprecedented growth at personal, team and business levels.

Professional background

I started my career in Germany at Mercedes-Benz AG and worked in Germany, Singapore and South Korea for 11 years, mainly in International Sales to the Far East and as an E-Business Market Advisor for the Mercedes-Benz brand in South East Asia, Australia, India and Italy. In 2001 I decided to relocate to Italy and make the leap to entrepreneurship. I started my own consultancy for International Business Development, specializing in Market Entry and M&A.

I always cared about helping my clients to achieve sustainable, long-term success. However, I found that most of my clients were mainly focused on short-term results and showed no interest in the interpersonal and cross-cultural aspects in business. Therefore, in 2008 I decided to transition to coaching and intercultural training. Since then I have been working with C-level executives, Middle Managers and High Potentials in multinational organizations worldwide.


My references include Daimler, Ford Motor Company, Roche, Chiesi, UniCredit, Banca Intesa, E.ON, Luxottica, ReckittBenckiser, World Food Program (United Nations) and several more. I am also a visiting lecturer in Cross Cultural Management within the Executive MBA program at CUOA Business School in Vicenza, Italy.


I am a Professional Certified Coach, PCC, credentialed by the International Coach Federation. I am also a Marshall Goldsmith Stakeholder Centered Coach. I hold a BS in Business Administration. I graduated from the International Coach Academy (Australia) and the Center for Executive Coaching (USA).

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